Ba International Business Administration Digital Marketing Berlin

SRH Berlin University of Applied Sciences
Germany

Fine-tuned marketing strategies drive the core decisions of any modern business. The days of guessing are over 鈥� hard data and customer insights now allow marketers to craft laser-targeted messages to an engaged audience. In other words, skilled digital marketing directly influences revenue. The distinguishing feature that sets this programme apart is that it is a business administration degree by nature 鈥� it sets you up for a solid career in this environment. The focus on digital marketing takes a broad approach. Instead of confining you to specialist roles, this comprehensive teaching method gives you flexibility in your career choices. As a result, the knowledge and competencies you earn last longer than the fast-paced technological innovations in this field.